Ford's award winning 'kinetic design' styling is the star of the company's new pan-European brand TV commercial. Shot in a London studio, the commercial marks an evolution in Ford's advertising strategy, adding multi-model brand commercials to complement its traditional model-specific campaigns.
The innovative new advert will debut during the half-time break of the UEFA Champions League football final on May 27th to an estimated 30 million television audience across Europe. It was created by London-based agency Ogilvy and directed by Nick Lewin from the award-winning production company Partizan.
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